TruBridge has its roots in CPSI, a leader in electronic health record (EHR) systems for rural and community healthcare providers. Presently they are focused exclusively on providing business office, consulting and managed IT services healthcare organizations.

• The identity suggests trustworthy connections between the company, the client and the community.
• The professional positioning of the new brand is reflected in the tagline – The Path to Performance –     which links to both the name and to key client business concerns.

A full set of deliverables were created on an aggressive schedule – from brand guidelines, brochures and a website that offers optimal experience – from desktop to tablet to mobile.

Agency: Tenet Partners
Role: Creation, development, and implementation.